Cageside Interview, October 5, 2010

Cageside Interview, October 5, 2010
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Boomer – President, Cageside MMAPosted: 5th October 2010 by Josh from

Can you give us you name, position and duties with Cageside MMA?

Boomer, owner, jack of all trades for Cageside. Typical duties include: customer service, web-master, promotions, boxing up orders, cleaning the warehouse, accounting, buyer….

Would you be able to give me a brief history of how Cageside got started and what your role in that process was?

I started Cageside in November of 2006. Cageside originally started out of Boomers MMA just a few months earlier. Early success and an eye to the future prompted the name change.

Do you have a background in any martial arts/combat sports?

I wrestled for 4 years in high school. I was very average but enjoyed the workouts and camaraderie. In February of 2006 I began kickboxing. I did not start jiu-jitsu until March of 2008. I am now obsessed with jiu-jitsu and typically train 5 to 6 days a week.

Can you give us the range of products that Cageside has released?

We sell our own line of mma gloves, shin guards, boxing gloves, headgear, handwraps, ankle supports, fight shorts, hats, shirts, hoodies and more. We take great pride in our product line and are always testing and improving our products. We are currently working on a jiu-jitsu gi that will be super light yet durable.

What was Cageside’s first product?

A very corny t-shirt. I saw a design I thought was cool and had an artist sketch something inspired by it. A good friend of mine, who is a screen printer, printed the tees.

What would you say is your most popular product right now?

Without a doubt our Cageside Thai Boxing Gloves. These took about 2 years to develop and we are very proud of them.

If you could make a comment on the current state of MMA gear what would it be?

There are a lot of good products on the market. There are also a lot over-priced/over-hyped products. While it can be tough for us to compete against the “big guys”, our customer service and committment to quality helps us stand apart.

Can you tell us about any upcoming projects that you’ve been working on?

Our new jiu-jitsu gi – it will be awesome! We are also working on muay thai shin guards that will be amoung the best available.

Does Cageside sponsor any fighters or groups/kids programs?

Yes, we sponsor many fighters and support local kids programs. More recently we have concentrated on sponsoring fighters who we are friends with and have good character. Fighters who actually appreciate being sponsored are who we most like to help out.

What kind of role do you think managing customer relationships beyond the sale plays in increasing company reputation?

We have been very fortunate to have developed lasting relationships with many of our customers. Customer service/relations are the main reason we have been able to grow each year even during the current recession. Everything revolves around the customer. We really go out of our way to make sure that every customer is satisfied.

What did you think about UFC 119?

While I generally love the UFC, this was a below average card – actually the worst headlining card in the history of the UFC. The UFC hyped Crocop as if it was the year 2005. Crocop is no where near the fighter he was and had no business being the main event with Mir. Just to be clear – Mir is not a headliner either. The UFC needs more headliners/stars. I am still amazed that they let Dan Henderson leave and have failed to land Fedor.

Any thoughts on how this season of TUF is going so far?

Good so far, the fighters look fairly raw but they will all improve tremendously in a short period of time.

Are you team GSP or Koscheck?

I like both guys. GSP because he is funny, smart and the best fighter on the planet. KOS because he is brash, talented and enjoys being the heel.

What was your favorite fight so far this year?

Carolina Fight Promotions had a fight in Wilmington this summer which featured three guys that we sponsor: Pete Martin, Brandon Garner and Jake Whitfield. They all won in dominating fashion. This was definitely my favorite night of fights this year.

I sort of stole this one from fight club…if you could see any two people, fighters or not, living or not get into the cage; who would you choose and why?

I would choose me versus Adolf Hitler. While I am not the best fighter out there – I know I could kick his butt. Who more fun to beat up than the worst human being that ever walked the earth.

If you could tell someone only one thing about Cageside, what would it be?

Cageside is all about making the best fight equipment at reasonable prices.

Do you have any shout outs?

Yes – Steve McAuliffe, Brad McDonald, Seth Shamp, De, TJ, Larry Hughes….

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